@castlelitesa COLLABORATES WITH RAPPER @StiloMagolide_ FOR THE WORLD’S FIRST EVER MUSIC TRACK MADE AT -2.5˚C
Amazing things happen at -2.5˚C.
For example, Castle Lite is the only beer lagered at exactly
-2.5˚C. Why? Because that is where the magic happens. Half a degree hotter or
colder and you miss out on the unique and amazing taste that sets Castle Lite
apart from other brands.
That is why we’ve decided to show consumers other amazing
things that can happen at -2.5˚C.
In collaboration with the talented Stilo Magolide and Say
Thank You music producers, as well as a little technological help, Castle Lite
has created the world’s first ever music track produced at subzero
temperatures. It is called “Ziyabanda”. An extra cold track featuring the
instrumental sounds of ice crystals forming, water freezing and ice manipulated
to create unique sounds and including the distinctive rap of Stilo Magolide.
On 21 July 2015, the music video was shot by Lebo Rasetheba
of Arcade Content.
Behind the scenes video:
You’ll be able to hear and see this amazing feat of
innovation from 5 August 2015 via the Castle Lite website –
www.castlelite.co.za and various other platforms
Until then, keep chilling with the special Caste Lite
Lagered at -2.5˚C new 440 pack available
in stores from 18 July 2015.
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