HAUTE NEWS: BROOKLYN BROTHERS OFFERS AN AUTHENTIC MODERN AMERICAN DINER EXPERIENCE
Brooklyn Brothers, the authentic modern
American diner experience South Africans have long been waiting for, has
arrived. With their speciality being buffalo style chicken wings and the stores
creative Brooklyn, New York inspired theme, accompanied by a touch of modern
décor, and urban fittings, customers can now look forward to a dining
experience unlike any other in the South African market.
The brainchild of Fournews, whose other brands
include Krispy Kreme Donuts SA, News Cafe, Moyo, Smooch, Café Fino and Go! ,
Brooklyn Brothers offers an informal and trendy raw urban eating experience
that delivers real value for money.
The first Brooklyn Brothers has just
opened its doors in the Bedford Centre, Bedfordview. Fournews Marketing Support
Specialist, Varina Singh says at least another five more stores will open
around Gauteng before the end of the year.
“There’s nothing quite like this
being offered in the local market. Brooklyn Brothers offers a truly unique
experience relevant to the modern style of urban dining,” says Singh.
“Our buffalo wings are available in 20 unique flavours such as Sticky Maple,
Lime, Coriander and Ginger and Peanut butter and Jelly to name but a few. For
the more adventurous pallet, we offer BB Hot wings that range in heat levels,
from Smiling to Suicidal. We also offer a choice of great smash burgers, a
selection of craft beers, ribs grilled to perfection and decadent milkshakes.”
Diners have the option of being
seated or ordering a “grab and go” meal. Menus are displayed on brightly lit
menu boards and easy to use order sheets, with a unique design that will offer
customers the freedom to select their own meals, quickly and efficiently. Meals
are prepared fresh to order in an open-plan kitchen that is the focal point of
the store.
“The Fournews Group has developed
this brand from concept and, with our 20 years’ of experience in the food and beverage
industry, we believe we’ve found the perfect formula to make it an all-out
success and watch Brooklyn Brothers become entrenched in our local urban
culture,” Singh concludes.
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