JUNGLE CELEBRATES NEW INITIATIVE TO UNITE SOUTH AFRICANS IN PERFORMING ONE MILLION ‘LITTLE ACTS OF HEART’
South Africa is heading optimistically into 2022, after having persevered through two of the country’s most challenging years. It can be agreed that the outbreak of the pandemic and the subsequent hardship faced by many South Africans has driven home the importance of helping one another. Bringing this sentiment to the fore is Jungle, who wants to celebrate what we know South Africans to truly be – warm, kind, generous and helpful. Everyday thousands of South Africans help each other in ways that may seem small but make a difference. Jungle wants to capture these moments of helping, these moments of heart, and encourage South Africans to share their experiences in a bid to record one million selfless acts of heart throughout South Africa. Through Jungle’s initiative, fondly entitled, “Little Acts of Heart,” the brand hopes to encourage all South Africans to help others in any way they can – no matter how seemingly small or big. Officially launched at the ‘He...